SWOT Analysis of Kalokol BCC Activities
- What are the strengths of the BCC program?
- Raising awareness – capacity has been built.
- Targeted messages- messages that target specific target groups in the community.
- Involvement of community leaders (provincial administration, church leaders, MOH and MOEST, Business community, bar & hotel owners in the BCC activities.
- The programme has adapted and adopted I.E.C /BCC materials e.g. billboards translated into local languages.
- The health center has a vehicle that sometimes the BCC team use to reach out to far away parts of the division.
- Some observable change in behavior e.g. fewer rape cases due to reduced drunkenness.
- Condom use has increased – condom distribution in bar and dispensers at other strategic sites in the community are ongoing.
- Varied channels of communication e.g. group discussions, one on one, targeted group discussions.
- Trained community leaders assist in spreading HIV/AIDS messages in churches and during community events (barazas). This adds credibility to the messages.
- Trained, committed and well coordinated team.
- The team has what it takes to carry out BCC activities e.g. public address systems, pamphlets, brochures, drama group and the vehicle
- Why are these strengths?
- These are our strengths because we have been able to send out targeted messages since different groups have different needs
- Established credibility- we engage community leaders who are respected in the community and this gives credibility to the messages they spread on our behalf.
- The vehicle is our strength because it has facilitated the team to reach out to areas where it would have difficult to access.
- Our strengths because we have been able to witness positive behavior change among some groups in the community.
- Condom use has increased- from the distribution records. Stigma associated with condoms and condom use has gone down.
- Organized and committed staff hence organized work plans.
- Are the BCC strengths unique or do other organizations have similar strengths?
- They are unique – no other organizations have similar strengths in Kalokol except the IRC/AIC partnership.
- Is this strength easily acquirable by other organizations?
- Yes, if trained in providing BCC or hiring trained staff.
- Is this strength dependent on 1 or 2 members of the personnel, or has it been mainstreamed into the organization as a whole?
- No. – all program staff have been oriented to the BCC 12 step approach.
- Can this strength last and continue into the medium- or long-term? Why or why not?
- Yes, the fact that all program staff is trained has ensured that there will be continuity- with long term effects.
- What are the weaknesses of the BCC program?
- Lack of motivation for volunteers in BCC activities
- There is a weakness in selecting participants for training. Some trainees leave as soon as they are trained.
- Sometimes the vehicle breaks down
- More staff needed to cover far off villages
- Weak link between BCC and home based care- and continue with counseling
- Minimum involvement of PLWHAs in BCC program
- BCC activities do not have a budget line to charge
- Generally yes
- Generally, yes.
- These weakness are a combination of external and internal factors
- For training participants, there should be a clear selection criteria
- Provide means of transport –motorbikes and recruit more CHWs
- Enhance the link between BCC and HBC
- Maximum involvement including employing some in BCC program
- Do other members of the organization or beneficiaries; agree that this is a weakness?
- Is this weakness common in other organizations with similar interests?
- Consider potential ways to remedy each noted weakness, in both the short- and long-term.
- What BCC needs exist in the community, but are currently not being addressed or fulfilled?
- While distribution of condoms is going on, bar and Hotel owners have not been trained in BCC.
- Support groups in various groups in the community need to be formed to support behavior change.
- To reach parents of school children during parents’ day and PTAs
- Sponsor HIV/AIDS categories in the schools’ drama and music festivals right from zonal levels to provincial.
- Use role models in the community to send out messages on prevention of HIV/AIDS to different target groups.
- To advise and guide local groups in sourcing HIV/AIDS resources from HIV/AIDS agencies.
2. What BCC products or services are needed and wanted in the community, yet not provided?
- Localized I.EC materials
- Translate main HIV/AIDS materials into local languages.
- We have planned them for the future.
- What are some possible reasons that these BCC opportunities have not been pursued successfully by other organizations?
- What are the external threats—community or society, politics, economic, safety, etc–to BCC activities?
- The trust condom is seen as a better product than the GOK provided condom.
- The quest for certificates after every training undermines the action plans to be followed thereafter.
- Insecurity in some areas
- Access to some areas is limited because of weak road infrastructure
- The elderly are opposed to open discussion on sexuality
- The reality on the ground places need for food as of high priority relegating HIV/AIDS to non-need in the community
- Local brewing of illicit beer as an economic activity
- The fishermen are hard to reach because they fish overnight and sleep during the day.
- Are these threats immediately visible in the present (short-term), or are they potential threats in the medium or long term?
- All appear to be long-term threats
- What are the internal threats that can affect the status of BCC programs from the inside?
- Motivation (money)- There is need to motivate volunteers involved with BCC activities.
- What range of solutions and responses against these threats exist? Be both idealistic and realistic.
- Avoid working late in insecure areas. Install communication gadgets on the vehicle used for outreaches and the health facility for each communication when the team is in the field.
- We can train people in the far distances to do the awareness on our behalf to minimize our trips to such places.
- There is need to design a program targeting the elderly to address their resistance to issues to do with openly discussing sexuality with the youth.
- Encourage local brewers into other income generating activities (IGAs)
- Plan to train peer educators among fishermen- organize some night outreaches at the lake targeting fishermen.